Videos are unquestionably taking the Internet by storm. In fact, this year has been declared
“The Year of Video Marketing” as businesses and marketers seek to use
creative ways to leverage videos to reach their target audiences. Having
a strategy in place that incorporates videos will be essential to
your Internet marketing advertising success especially as more consumers
do their own online research prior to making buying decisions.
The goal here is to motivate you to choose video marketing now so you can begin to create those desired results in your traffic, leads, and sales conversions. Here are six reasons why videos rock in promoting your business.
#1 By 2017, 74% of Internet content will be viewed through video.
This staggering statistic is enough to persuade any company that video content is king! Get started now to position your business strong later.
#2 Create quick connections through visual media
Video has a powerful way of building connections fast with your audience because viewers get to see the real, authentic you! It also gives you a way to share compelling stories and testimonials that moves your audience to action.
#3 Google owns YouTube
Because this is true, Google gives more weight to YouTube search results than any other video platform. Therefore, as your target market uses this powerhouse search engine to solve a specific problem, your video can appear on its first page…granted you use good SEO practices.
#4 Although video is popular, most marketers are not leveraging its power
Would you be surprised that most affiliate marketers are apprehensive about getting in front of the camera? It’s true. They allow fear to stop them from leveraging the most influential internet marketing advertising tool on the Internet. More room for you to dominate!
#5 Build your brand fast
Due to its huge viral potential, with a strategic plan, videos can help you create your brand fast in a 90 day period. People will feel like “they know you” because of the quick connection videos make. The key is to deliver value, be yourself, and always be sharing solutions to your markets problems.
#6 Videos boost sales conversions
Video empowers marketers to increase conversions throughout their entire sales funnel (Source:Hubspot). Viewers are able to learn more about a product, see how it works, and have an engaging experience unlike that of reading a blog post. By using a proper call to action in your video, you can move a visitor to a lead…and a lead to a sale!
Now that you have a solid foundation on why video is important and can be indeed, the best choice for your marketing strategy, commit to invest in training that will teach you how to use it to get results in your business.
The goal here is to motivate you to choose video marketing now so you can begin to create those desired results in your traffic, leads, and sales conversions. Here are six reasons why videos rock in promoting your business.
#1 By 2017, 74% of Internet content will be viewed through video.
This staggering statistic is enough to persuade any company that video content is king! Get started now to position your business strong later.
#2 Create quick connections through visual media
Video has a powerful way of building connections fast with your audience because viewers get to see the real, authentic you! It also gives you a way to share compelling stories and testimonials that moves your audience to action.
#3 Google owns YouTube
Because this is true, Google gives more weight to YouTube search results than any other video platform. Therefore, as your target market uses this powerhouse search engine to solve a specific problem, your video can appear on its first page…granted you use good SEO practices.
#4 Although video is popular, most marketers are not leveraging its power
Would you be surprised that most affiliate marketers are apprehensive about getting in front of the camera? It’s true. They allow fear to stop them from leveraging the most influential internet marketing advertising tool on the Internet. More room for you to dominate!
#5 Build your brand fast
Due to its huge viral potential, with a strategic plan, videos can help you create your brand fast in a 90 day period. People will feel like “they know you” because of the quick connection videos make. The key is to deliver value, be yourself, and always be sharing solutions to your markets problems.
#6 Videos boost sales conversions
Video empowers marketers to increase conversions throughout their entire sales funnel (Source:Hubspot). Viewers are able to learn more about a product, see how it works, and have an engaging experience unlike that of reading a blog post. By using a proper call to action in your video, you can move a visitor to a lead…and a lead to a sale!
Now that you have a solid foundation on why video is important and can be indeed, the best choice for your marketing strategy, commit to invest in training that will teach you how to use it to get results in your business.
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